Some experts reckon that quick-commerce could be the ace up India’s e-commerce sleeve.
The crystal ball says that quick commerce in India is on the brink of a major growth spurt, with projections pointing towards a whopping sixfold increase from FY24 to FY27, paving the way for a $27 billion market. Quick-commerce aka delivering the goods within 10 to 15 minutes hasn’t always been a slam dunk in other parts of the world but it’s catching fire in India as more retailers and tech companies hop on board to meet the need for speedier deliveries.
India is the only spot where Amazon is trying out this quick-commerce vibe marking a bold move by the tech giant in the world’s second-largest internet market né?. Amazon just spilled the beans on their latest experiment in India – a snazzy new quick commerce service that promises to deliver groceries and goodies in 15 minutes or less. Their mission is crystal clear: to give customers a solid selection killer deals and maximum convenience. Amazon’s taking some flak for not seizing the quick-commerce, smaller markets, and niche product opportunities in India sooner.
. Right now quick commerce only accounts for a tiny slice of the grocery and retail pie but it’s expected to blow up in the next decade. Despite pouring billions into India’s e-commerce game over the past ten years, growth has been a bit sluggish. They’re diving headfirst into India’s quick-commerce scene, joining the ranks of other big players like Zomato-owned BlinkIt, Swiggy, and Zepto backed by Nexus, who are already raking in over $6 billion in sales each year across about two dozen cities.
Right now, Amazon is test-running this lightning-fast delivery service in Bengaluru, as confirmed by Amazon India’s new country manager, Samir Kumar
